Coding bootcamp
Pain
60% drop between webinar and form.
Solución
Post-webinar sequence with real case + admissions scheduling.
Webinar→enrollment conversion +40%
Case · EdTech
From webinar to enrollment without losing anyone
You capture a prospect at a webinar — then what? Most institutions lose 60% between opt-in and enrollment because the journey is disconnected. We connect form, email, CRM and platform into one flow.
The dismantled education funnel
Prospect lands on your landing page, drops their info, gets a PDF and disappears. Your admissions team calls 3 days later — already cold. Meanwhile, your LMS doesn't know who that prospect is and your newsletter sends them the wrong content.
- Webinars with high attendance and low enrollment
- Newsletter disconnected from CRM and platform
- Admissions team running parallel spreadsheets
- No visibility on which cohort performs better by channel
What we build
Capture, nurture, enroll, retain
LMS and platform
Custom platform or integration with standard LMS, with SSO, cohort progress and automatic certificates.
- Headless platform or LMS integration
- SSO via email, Google or national ID
- Certificates with electronic signature on completion
Email and nurture
Sequences by stage: opt-in, post-webinar, pre-enrollment, onboarding, mid-course and alumni. Each with its own content.
- Sequences by buyer persona and vertical
- Score by email and platform engagement
- Trigger admissions tasks when score climbs
Education CRM
Pipeline from lead to alumni, with field-specific data: prior level, financing, desired cohort, scholarship.
- Admissions pipeline with configurable stages
- Unified history: emails, calls, platform
- Cohort view: how many at each stage
Dashboards and cohorts
Metrics that matter: conversion by channel, retention by cohort, NPS, completion rate and real cost per enrollment.
- CAC by channel, program and cohort
- Retention curves and completion rate
- Enrollment forecast by cohort
Real cases
What we see in production
University with 8 technical careers
Pain
Admissions on 12 different spreadsheets, no metrics.
Solución
Unified CRM with per-career pipeline and dashboard.
Single source of truth
B2B course platform
Pain
Manual onboarding, students lost in week 2.
Solución
Automated onboarding + inactivity alerts.
Completion rate from 38% to 67%
FAQ
What educational institutions ask us
Does it replace traditional LMS?
If it serves you, we keep it and integrate. If it's too small or too heavy, we evaluate a custom platform. We've done both: complement and replace.
Does it work with financing (loans, scholarships, monthly fees)?
Yes. We have payment gateway integration, installment plans, scholarship discounts and invoice/receipt issuance. Tax integration connects to your current system.
How long does it take to migrate from a legacy LMS?
10-16 weeks for a mid-sized institution, preserving course and student history. Migration happens cohort by cohort, not big bang, for controlled change.
What about content ownership?
Content is always yours, in your database and your servers. If you decide to leave, we export it. No vendor lock-in via proprietary APIs or closed formats.
Ready to put your channels on autopilot?
Let's talk about your project. No commitment, no pressure.
No commitmentResponse within 24hProposal within 48h